Waypoint Founder and CEO, Terri Sullivan, joins a panel of senior living experts including Hollie Walker, VP of Marketing, Arrow Senior Living, Amber Moore, Regional Director of Human Resources, Arrow Senior Living, and Bobby Youngs, Founder, Canopy, to discuss the strategies required to succeed in today’s highly competitive job market.

Key takeaways include:

• Learn how to work hand in hand with your HR department to leverage your company website for data-driven digital recruitment.
• Walk away with best practices for digital marketing strategies, including Addressable Geofencing, Mobile Device Tracking, and more, to drive high-quality traffic for your career and job applicant landing pages.
• Gain invaluable tips and tricks for capturing employment candidates quickly.